Petra, Personally
As a mum, makeup artist, and PIXI creator, my life is bursting at the seams with inspirations & impressions. I live my life by the motto “live love & laugh” and whether I am working or focusing on my family, I try to infuse passion and creativity into everything I do. Here I hope to share with you some of my ideas of all things beautiful.
With love, Petra
Monday, June 3, 2013
We've Moved!
We've moved! Please visit http://www.pixibeauty.com/petrapersonally/ to continue following Petra's exclusive behind-the-scenes posts.
Friday, March 15, 2013
Great Press! March 2013
Find Endless Silky Eye Pen at: http://www.pixibeauty.com/makeup/eyes/endless-silky-eye-pen-476
This month,
we were flattered to have our famous Endless Silky Eye Pen featured in Allure –
the silky-smooth formula makes it easy for both beauty experts & beginners
to create a flawlessly-lined eye. Check out our new multidimensional Spring
shades, CopperGlow & SageGold – they’ve been getting rave reviews!
Find Succulent Lip Twin at: http://www.pixibeauty.com/makeup/lips/succulent-lip-twin
Cosmopolitan
included our Succulent Lip Twin in their list for a ‘Morning-After Emergency
Kit’, saying that “a burst of color creates an alert-for-work look (even when
you’re exhausted).” We can definitely agree with that! This dual-ended lip balm
+ lip & cheek crème is great for dabbing on for an instantly energized look
and is packed with skin-loving ingredients.
Find Soft Focus Fresh at: http://www.pixibeauty.com/makeup/kits/soft-focus-fresh-534
Find Lash Line Ink at: http://www.pixibeauty.com/makeup/eyes/lash-line-ink-470
Finally,
Santa Barbara Magazine featured Pixi products in their Best of 2013 issue –
love it! They even hint at the trends I’m seeing for this year: “hot pinks and
corals for lips and blushed cheeks.” Try the new Soft Focus Fresh palette for
pinky-peach lips & cheeks plus natural eye shades to go with them.
We’re also
very proud to have been featured on Canada’s iVillage website this
month! Click the link below to read a great interview with some of my favorite
tips & tricks on how to look great with minimal products, in minimal time.
http://www.ivillage.ca/style/beauty/targets-beauty-line-5-simple-makeup-tips-pixi-beauty%E2%80%99s-petra-strand
Friday, March 8, 2013
Easy-Glowing Eye Glow Cube
I don’t know about you, but I can feel Spring coming up fast
and I am SO excited! Time to say goodbye to dreary Winter days & hello to the bright
days of Spring – and the makeup that comes with it!
Redbook deems Eye Glow Cube “one eyeshadow palette, 16 ways to change your look” – we would have to agree!
Our Spring 2013 products are coming to Target stores this
month! We will have a masterclass post for the full collection soon (stay
tuned!), but today I wanted to give you a special sneak peek of one of the star
products from this collection – the Eye Glow Cube.
Find Eye Glow Cube at: http://www.pixibeauty.com/makeup/kits/eye-glow-cube
This palette contains 16 eye shades under the lid + 2 eye
base powders and 2 duo applicators in the drawer underneath. The silky-soft shades are gorgeous – creamy golds, nudes, caramels, and bronzes with violet accents
enhance all eye shades & are super awakening.
We like to call this a “daylight-hued eye-glow-in-a-cube”,
and we’re not alone in loving it – we’ve gotten so much press on this palette
and it’s barely even in stores! See below…
Elle UK
showcased the palette in a beauty story in their new issue.
Redbook deems Eye Glow Cube “one eyeshadow palette, 16 ways to change your look” – we would have to agree!
People en Espanol recommends it for a Spring beauty buy that
won’t break your budget.
Even Beverley Mitchell, star of TV show 7th
Heaven, loves the Eye Glow Cube as well!
Here’s a great post from blogger Musings of a Muse on the
palette – http://www.musingsofamuse.com/2013/02/pixi-eye-glow-cube-palette-for-spring-2013.html.
What kind of look would you do with the Eye Glow Cube? Keep
your eye out for the much-loved palette in Target stores near you!
Thursday, February 28, 2013
Jennifer Lawrence 2013 BAFTAs Makeup
As pretty much everyone does at the moment, we love Jennifer Lawrence!
She’s refreshingly honest, gorgeous, and a great actress to boot! So,
naturally, we were thrilled when we heard that top makeup artist Kay
Montano used our Lid Last Shadow Pen to achieve Jennifer’s stunning look
at the BAFTAs earlier this month!
This cream-to-powder eye crayon is silky to apply and blends easily to create gorgeous looks on its own, but also works well as a radiant base for powder shadows. The waterproof formula ensures that the shade stays true all day…or for your entire walk down the red carpet! :)
Now on to Jennifer’s makeup!
Kay also mentions that she likes to “always make the top lid darker than the bottom, it’s just as dramatic, but way more flattering, not so ‘dragged down’ looking” – we agree & love this trick for a lifted, but still sultry look.
To get a two-toned, faded smoky eye like Jennifer’s, see the how-to below:
- Apply an eye primer from upper lash line to brow. Dab under lower lashes as well.
- Trace upper lash line with a liner in a dark shade and blend well.
- Smudge along lower lash line with a chubby shadow pencil in a colour a few shades lighter than the shade used on upper lash line; again, blend well.
- For an even smokier look, apply the same chubby shadow pencil used on the lower lash line to the outer corner of upper lid & blend out, so that the colour fades out to nothing.
When doing a look like this, we love to work with our Endless Silky Eye Pen in a deep hue on the upper lash line and Lid Last Shadow Pen in a slightly lighter hue (but still in the same colour family) on the lower lash line. Here are three of our favorite combos:
See more about Pixi being used in Jennifer's look at HollywoodLife blog: http://hollywoodlife.com/2013/02/28/jennifer-lawrence-makeup-bafta-awards-eyes-how-to/
Love it!
Would you ever try this two-toned smoky eye? What shades would you use?
This cream-to-powder eye crayon is silky to apply and blends easily to create gorgeous looks on its own, but also works well as a radiant base for powder shadows. The waterproof formula ensures that the shade stays true all day…or for your entire walk down the red carpet! :)
Find Lid Last Shadow Pen at: http://www.pixibeauty.com/makeup/eyes/lid-last-shadow-pen-475
Now on to Jennifer’s makeup!
Kay explains how she created the look on her blog (http://www.kaymontano.com/2013/02/11/jennifer-lawrence-bafta-make-up/):
“I began this look by applying Pixi Lid Last Shadow in a wide smudge under her eyes and as a starter for the shape extending up and outward slightly, and softening in with my fingertips.”
Kay also mentions that she likes to “always make the top lid darker than the bottom, it’s just as dramatic, but way more flattering, not so ‘dragged down’ looking” – we agree & love this trick for a lifted, but still sultry look.
To get a two-toned, faded smoky eye like Jennifer’s, see the how-to below:
- Apply an eye primer from upper lash line to brow. Dab under lower lashes as well.
- Trace upper lash line with a liner in a dark shade and blend well.
- Smudge along lower lash line with a chubby shadow pencil in a colour a few shades lighter than the shade used on upper lash line; again, blend well.
- For an even smokier look, apply the same chubby shadow pencil used on the lower lash line to the outer corner of upper lid & blend out, so that the colour fades out to nothing.
When doing a look like this, we love to work with our Endless Silky Eye Pen in a deep hue on the upper lash line and Lid Last Shadow Pen in a slightly lighter hue (but still in the same colour family) on the lower lash line. Here are three of our favorite combos:
Find Lid Last Shadow Pen at: http://www.pixibeauty.com/makeup/eyes/lid-last-shadow-pen-475
Find Endless Silky Eye Pen at: http://www.pixibeauty.com/endless-silky-eye-pen-476
See more about Pixi being used in Jennifer's look at HollywoodLife blog: http://hollywoodlife.com/2013/02/28/jennifer-lawrence-makeup-bafta-awards-eyes-how-to/
Love it!
Would you ever try this two-toned smoky eye? What shades would you use?
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